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Digital Jersey Marketing Manager

This is an integral role in enhancing Jersey’s digital sector, strengthening Digital Jersey’s reputation on island and building brand awareness off-island.

Contract Type:

Permanent

Salary:

Competitive

Company Name:

Digital Jersey

Contact:

Kelly Barker

Closing Date:

Tuesday 30th November 2021

Digital Jersey is looking for an experienced Marketer, to work alongside the Head of Marketing and Communications, to help develop and implement multiple marketing activities in support of the annual business plan and 5-year strategy.

Responsibilities

Deliver elements of the annual Marketing Plan including:

  • Implementation and evaluation of digital marketing campaigns
  • Lead on email marketing, creating content, analysing performance and increasing subscribers
  • Develop and implement a social media strategy with support from relevant external agencies
  • Focus on the continual improvement of the website
  • Spearhead market research efforts
  • Ensure all marketing materials are in line with brand identity
  • Copywriting for articles and blogs and / or oversight of external copywriting services

Support the Digital Jersey team in delivering the annual business plan including:

  • Be part of an events team that delivers ‘not to be missed’ digital events
  • Support the membership team to recruit and retain members
  • Support the BD & Academy teams to deliver initiatives earmarked in the annual business plan
  • Play a key role in delivering thriving Digital Jersey workspaces
  • Any other duties as may be required from time to time

Experience

Essential

  • Great oral and written communication skills
  • Strong organisation skills and effective time management
  • Problem-solving ability, including metrics-driven thinking
  • 4+ years’ experience in a marketing environment
  • Attention to detail
  • Ability to work independently and as part of a team
  • 2+ years’ events experience
  • CIM qualification or working towards

Desirable

  • Good technological understanding an advantage
  • Experience with Salesforce/Wordpress/Mailchimp/Eventbrite/Microsoft Teams
  • Competence as a writer with an eye for great emails, landing pages, social media and blogs
  • Strong project management skills
  • A creative thinker
  • A Degree in Marketing or Business or similar

To apply for this role please send a covering letter and CV to Abbie.romeril@digital.je

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