Email Marketing & CRM

  • Tuesday 27th June & Wednesday 19th July
  • Supported by The Government of Jersey - Skills Jersey
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Tuesday 27th June 9:30am – 4:30pm

Wednesday 19th July 9:30am – 4.30pm


This course is supported by The Government of Jersey – Skills Jersey

Key features
  • Email’s role in Digital Marketing
  • The latest Trends in Email Marketing
  • The importance of Data
  • Planning & Executing Email Campaigns
  • Measuring Email’s Effectiveness
Meet the lecturer

James Matthewson

    James is a Digital Marketing veteran with over 20 years experience and brings to our courses extensive global experience working with some of the world’s biggest FMCG, Tech and Luxury Brands.

    James is Professor of Luxury & Digital Marketing at International University of Monaco, CREA Geneva, EBS Geneve and INSEEC London and was one of the youngest ever Fellows of the Institute of Direct Marketing.

    James’ broad digital experience means he can cover all aspects of digital marketing including Social Media, Influencer Marketing, Search (SEO & Paid), Email Marketing and Digital Advertising.