Making LinkedIn work for you

Christopher Journeaux

Making LinkedIn work for you

The course covers: what is LinkedIn; why make use of it; how to make use of it; LinkedIn as a marketing tool for you and for the business; what does bad LinkedIn look like; how to avoid the pitfalls of use; PR and LinkedIn; setting up and polishing your account.


After attending the workshop delegates will:

  • Understand LinkedIn the wider context of personal marketing
  • Be able to use LinkedIn as part of a company communication mix
  • Combine PR strategy and LinkedIn use
  • Avoid the horrors of LinkedIn failures
  • Be proud of their LinkedIn profile page


Practical exercises, case studies, discussion, tutor input and group feedback.  


Anyone wanting to get more from LinkedIn for their business and personal profile; those with a mild to medium phobia of all things social media; anyone looking to bring B2B social media into the PR fold.

Please contact to book a space on this workshop.

21 November 2014
Digital Jersey Hub

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Block 3, The Forum, Grenville Street, St Helier, JE2 4UF

Tel: 01534 789 333


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