Posted Wednesday 1st June 2016

Digital Jersey Invites Local Businesses to ‘Digitise Their Enterprise’

Local business owners are being urged to digitise their businesses to ensure they remain competitive. Digital Jersey announced the launch of its ‘Digitise Your Enterprise’ competition at its Jersey Business Enterprise Week 2016 workshop, ‘Creating your technology strategy for the future’ at The Digital Hub.

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The competition aims to encourage local business owners to think about how technology can help them and to apply for help with the implementation of their ideas. The judging criteria will focus on the impact a technology strategy will have on the businesses growth, efficiency, customer service as well as other criteria. Four businesses will then be shortlisted and have the opportunity to expand on their strategy at an event where they will be invited to present to a panel of judges. The final winning organisation will benefit from a week of strategic consultancy from local IT experts at C5 Alliance, to help them to deliver the benefits of their idea.

Digital Jersey announced the competition as part of its workshop in support of Enterprise Week 2016. The workshop invited Jersey’s business community to learn about and embrace technology and featured presentations from digital business representatives who gave their take on adapting to the digital world.

Gerald Voisin, businessman and Owner of Voisins Department Store, presented on how the digital age is effecting the retail industry. He provided insight into how traditional local businesses like Voisins are being disrupted by technology and why businesses cannot ignore, but should embrace, technology. Following this, he demonstrated how Voisins had adapted to become more digital and launched an ecommerce website for the first time to complement their physical store.

Neil McCluskey, Head of Offshore and Local Corporates at Barclays Bank Jersey and Digital Eagles representative, discussed their free Digital Driving License tool, which can be used by individuals and small businesses to improve their technical knowledge and gain confidence to navigate and succeed in the digital world. The tool covers a wide range of topics such as using specific digital devices and how to keep personal information safe and secure.

Tony Moretta, CEO of Digital Jersey, commented:

“This year’s Enterprise Week focussed on the future of business and was a fantastic chance to get Jersey’s business community thinking about the opportunities and challenges that come with embracing technology. The presentations at our workshop highlighted some major considerations for businesses and demonstrated that we cannot ignore the impact of digital disruption. I hope that this competition will encourage islanders to think about how technology can improve their own businesses.”

Find out more about the Digitise Your Enterprise competition and apply: www.digital.je/digitiseyourenterprise