Local digital marketing and technology agency Switch Digital has recently announced the appointment of eighteen year old Nicolle Maltwood as Digital Marketing Assistant.
Prior to being appointed as a full time member of the team, Nicolle undertook twelve months of work experience with the St Helier based agency, combining work in the agency office with her A level studies at Beaulieu Convent School.
The relationship started when, in November 2012, Switch Digital introduced Beaulieu to a nationwide digital initiative – BIMA’s D-Day. The campaign was designed to celebrate pioneering teaching and learning techniques and to engage secondary school students by exploring how digital learning can help provide the key skill sets that are required in the workplace today.
It was after taking part in this initiative that Nicolle decided that the digital industry offered some great opportunities and an equality not found in all sectors. After being mentored throughout the campaign by two of the Switch Digital directors, she requested the opportunity to gain more knowledge and a further insight into the industry by undertaking work experience with the innovative team.
Discussing the appointment of Nicolle, Managing Director of Switch Digital Damon Eastwood said, “As a Digital Jersey mentor, I am passionate about the industry and its evolution, so I was very excited to be able to offer this opportunity to Nicolle. She has already shown herself to be a dedicated and able member of our growing team and she has made a positive impact with many of our clients.”
Commenting on her new position Nicolle said, “I really enjoy working within a great team and seeing that the work we do at Switch is really helping our clients achieve their business objectives. I also love the client interaction, meeting the many different Switch clients, learning about the challenges facing their individual businesses and helping to provide digital solutions to help them.”
Along with a comprehensive in-house training schedule Nicolle is currently undertaking the newly introduced Coding Program from Digital Jersey.
Rory Steel, Assistant Headmaster at Beaulieu Convent School says: "This appointment highlights the enormous local IT potential that currently exists in all our schools. With businesses and schools working more closely together, as Beaulieu and Switch Digital have done, we can guide this raw talent into local digital job vacancies where industry specialists can add their own flavour to students' learning. This model takes a time investment from industry but produces a higher quality of employee in return. I thank Damon and his team for their hard work and wish Nicolle all the best for her future career in IT.”
