In a bid to support local businesses, Jersey company has fast-tracked the launch of the first digital platform designed to kick start businesses and the economy

Posted: 21/07/2020

Local enterprise, Pathways Global has used their time spent in lockdown to fast-track the completion of a two-year project designed to accelerate the growth of start-ups, SMEs and budding entrepreneurs.

The Business Growth Pathway is the brainchild of best-selling author and renowned business strategist and coach, Royston Guest. The idea to launch an online platform which helps business owners assess where they are on their business growth journey and give them the resources and tools they need to grow, came to light when he realised that few businesses could afford the expertise of an experienced consultant or business coach.

It was his mission to help as many business owners and leaders as possible, so he created an affordable platform to help build resilient, agile companies with the potential to thrive not just survive.

Taking the principles learned from over two decades of business growth consulting with thousands of companies across the globe, Royston went in search of the technological solution that would allow his dream to become a reality.

Through a recommendation, Royston approached Tom Hacquoil CEO, Infuse Group. The two immediately gelled and worked relentlessly to create a user-friendly platform that provided self-assessment functionality along with tailored resources and actions that support businesses and their leaders at varying stages of their business growth.

Royston Guest, said, ‘We are now living through the most uncertain moment of our times. As we emerge from the COVID-19 lockdown, there is no time for trial and error; leaders have to act fast and deliver. We’ve distilled all the insights and intelligence gained from over two decades of growing businesses, coaching and mentoring company owners, leaders and entrepreneurs to develop a unique platform that will change the way businesses grow and succeed.’

He continued, ‘Our platform is devised to support personal development and business growth, so we are delighted that we have launched at a critical time when business owners and leaders need a confidence boost, and their business might need a kick-start. Many businesses that were thriving just months ago are now on the brink of bankruptcy; this will provide a beam of light and hope for those who need help getting their business back on track.’

Tom Hacquoil, CEO Infuse Group, added, ‘We are delighted to be part of such an exciting and innovative launch combining state-of-the-art technology with decades of business expertise. The Business Growth Pathways platform is insightful, dynamic and provides invaluable tools and resources to grow businesses.’

One thing remains certain, as we rebound from the Covid-19 pandemic, all businesses will need to adjust and reassess their working practices, the markets in which they operate, and how they interact with customers; it is a daunting task. This new platform couldn’t come at a better time. It offers solutions to all these dilemmas, and as this powerful platform can be accessed from your home devices, it will also override the challenges of health concerns, time limitations and travel restrictions. All the answers are now at your fingertips.

Every business owner should have access to this information. Therefore, it has been made affordable to all. Jersey businesses are invited to take up the 14-day free trial to get a feel for the platform. If you choose to sign up, the cost is as little as 54 pence a day.

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