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JT launch their 10-year Sustainability Strategy

Posted: Wednesday 10 March 2021

JT has launched a 10-year Sustainability Strategy, setting clear targets to reduce its impact on the planet and local environment, and to become a carbon neutral business by 2030.

The JT Sustainability Strategy focuses on two main ambitions, centred around Planet and People. Not only are they focused on reducing environmental impact, but the strategy also outlines their focus on promoting diversity within the organisation and connecting and bringing together our communities. For over a century, JT has been at the very heart of island life, adapting to change and leading innovation and technology in the communities it serves. Today JT has a very clear purpose, which is to help connect their people, customers and islanders to their sustainable future.

The Telecoms operator worked with The Carbon Trust to benchmark and baseline their carbon emissions, bringing existing environmental activities together into a robust and formal planet policy and future vision. That includes using more locally generated renewable energy, reducing their fleet size and moving to electric vehicles, scaling down and repurposing their property estate, while also supporting their customers and partners to reduce their own carbon footprint.

The People strategy also outlines JT’s focus on the community and their commitment to supporting local charities, vulnerable groups and champions the importance of digital education and online security for all. Workforce diversity and inclusion is also a key focus area for the Group which they see as critical to ensure growth and attract the best talent.

Graeme Millar, JT Group CEO, commented: “Climate change remains one of the most urgent challenges for our society today. The fight to contain it requires a genuine commitment from all of us, it’s an opportunity for everyone to work together to protect the world we all share. For us, this is a really important part of our 10-year strategy alongside our ‘social sustainability’ commitment to do good in the communities we live and work in. We’ve a responsibility to champion and lead on digital inclusivity and education and I’m excited to see the benefits that will bring to our islands. We’ve set ourselves some ambitious targets, which won’t be achieved overnight, we hope when we report back each year, we can demonstrate positive steps forward. We know we won’t get it right first time, however with the support of our people, customers and partners we hope to see good our commitments to supporting our purpose, while providing positive digital and social experiences.

Energy use is an essential part of day to day business operations, but all telecom operators have considerable scope to cut energy costs and consumption which is why JT’s teams are determined to make efficient and sustainable changes wherever the opportunity presents itself.

Tom Noel, JT’s Director of Corporate Affairs and Sustainability, said: “We’re already making great progress in reducing energy use in all our buildings, using a series of simple solutions such as sensors that make sure lights are not left on, something every business can commit too. We’re putting our foot firmly on the accelerator to achieve wider sustainability goals within our communities, supporting the aims of being a force for good. That’s not just about reducing our use of energy and switching to renewable sources, it’s also about being at the core of community life and supporting a digital future for everyone, because we really believe that the way forward is together’’.

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