The telecoms company, which launched its 10-year Sustainability Strategy earlier this year, has signed up to Durrell’s Rewild Carbon scheme, which is taking a different approach to the more traditional carbon off-set projects by increasing the benefits to both investors and benefactors. With the support of JT, Durrell will work with our local community and communities around the world to create sustainable livelihoods while also repairing some of the damage that has been caused to nature. Their mission is to rewild species, people and places.
Carbon offsetting provides companies, organisations and individuals the opportunity to reduce their greenhouse gas emissions and, where this is not possible, to offset what they cannot reduce. Durrell’s Rewild Carbon goes further, the scheme addresses the need to solve both the climate and biodiversity crisis by recovering ecosystems, rewilding species, reducing carbon and rebuilding livelihoods. Durrell is guaranteeing 95% of the money invested by its partners in its offset scheme will go straight to nature, with no intermediaries or profiteering.
Tom Noel, Director of Corporate Affairs and Sustainability, said: “When we launched our Sustainability Strategy, we specifically researched carbon offsetting schemes that would fit with our own values. It’s important for us and our people to be part of something today that makes tomorrow better for everyone. When we saw the enormous scope and potential that Durrell has with their Rewild Carbon project, we knew this was where our support belonged. By investing in the Rewild Carbon scheme we’re supporting local people as well as protecting endangered species, highlighting social problems whilst educating and reminding us that this is our world, and we are all responsible for it.
As a local business we support the Government’s Carbon Neutral goals. Each month we are making changes to help reach those goals. For example, we continue to reduce the number of vehicles we use on Jersey roads and by converting the remaining fleet to all electric, we are making a significant and tangible difference towards reducing our carbon emissions. Further by joining this scheme we are now taking another proactive step by offsetting the carbon emissions of our remaining on-going fleet and that of our properties. Jersey’s Climate Conversation is well underway, but with conversation comes actions, so for JT committing to being part of this important scheme and working with a brand built on transparency and integrity, we are taking another step towards carbon neutrality. I look forward to a lasting and building relationship with Durrell supporting this fantastic initiative in the years to come.’’
Dr Lesley Dickie, Chief Executive Officer of Durrell, said: “There are so many reasons why businesses should get involved in Rewild Carbon, not just because it will help in the global effort to fight climate change, but they will be seen by their customers and partners as businesses that are doing the right thing. Our first project will be in the Atlantic rainforest, an incredibly lush and diverse forest in Brazil which is home to black lion tamarins, jaguars and giant anteaters. It has shrunk to a tiny fraction of what it once was due to intensive clearance for farming, and only 6% of the interior rainforest remains in isolated fragments. With JT’s help, we are planning to plant corridors of native trees which will trap millions of tonnes of carbon and help local species thrive.”